Lawn Fertilizer Campaign TOOL KIT

Please feel free to use the following TOOL KIT to promote the importance of reducing lawn fertilizer.

 

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MORE MEDIA MATERIALS . . .

ONE-PAGE CAMPAIGN BLAST w/LINK TO VIDEO

Lawn Fertilizer Campaign

 

Download Lawn Fertilizer Campaign 1-Page PDF Document

Download Lawn Fertilizer Campaig 1-Page POWERPOINT

 “REDUCE YOUR USE” VIDEO

Watch our “Reduce Your Use” VIDEO about reducing fertilizer.

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Reduce Lawn Fertilizer

Fatter Wallets

Why expose them to chemicals

Don't be duped

Behavior Change Campaign

In 2014 MRC received funding from the Chesapeake Bay Trust to conduct a behavior change study in order to learn more about homeowners’ use of lawn fertilizer: how much fertilizer does the average homeowner apply? How often and in what seasons do homeowners apply fertilizer? How do they know they are applying the right amount? And most importantly, why do homeowners apply lawn fertilizer? In order to find the answers to these questions MRC conducted online surveys, personal interviews, and three focus groups in Talbot and Queen Anne’s Counties in Maryland. As a result of our research, we have created a resource toolkit that we invite community organizations to use in order to encourage community members to go beyond the law and reduce their fertilizer use.

Click here to learn more about our Behavior Change Campaign.